How it works
Impressions
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E1: A Discussion from Intern to Intern
Our newest endeavor with the ArtRoom Blog is a Q&A interview-style series about the ArtRoom experience. To kick things off with our first episode we have ArtRoom’s very own marketing interns Lauren and Joshua: L: Great, so we both attended ArtRoom’s October 31st concert at HBS. Let’s talk a little bit about it. Joshua, how… Read more
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S1: Not really jazzy
Spotlight 1: ArtRoom artists playing music close to but not really jazz. We are officially kicking off our new series of Spotlight blogs: stories about specific genres, styles or artists available on our platform. First up: Not really jazzy. What is it? If it is “not really jazzy”, what is it? I would describe it… Read more
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H5: Artist best practices
How it works blog 5: Learn what are best practices for artists. The first artists have started receiving bookings on ArtRoom. Some artists have even received multiple requests. What can you do as an artist to stand out and receive bookings? It is easier than you think! Example winning profiles 1. Complete your profile First… Read more
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H4: How to arrange the payment
How it works blog 4: Learn which options you have to compensate the artists. It is important to be aware you do not have to carry all the costs for the artist yourself. ArtRoom offers two methods to pay the artists: foot the entire bill yourself or share it with your guest. How the shared… Read more
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H3: How to go from chamber music concert to unique event in 4 simple steps
How it works blog 3: Learn what finishing touches to add to your ArtRoom concert. The previous blogs detailed what to take into consideration when choosing an artist. When you have booked an artist, it’s time to have some fun! Theme I love choosing a theme for the event around the artist – our picking… Read more
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H2: How to choose an artist
How it works blog 2: Learn what to consider when choosing an artist. The previous blog detailed three potential starting points for organizing an ArtRoom concert. For all of these, at some point you will need to browse the ArtRoom database and choose and artist. But choosing from dozens of artists can be overwhelming. So,… Read more
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H1: How to organize an ArtRoom concert – Where to start
How it works blog 1: Learn the steps I take in organizing ArtRoom concerts in my apartment in Amsterdam. In the previous blogs I shared how I built the ArtRoom platform. Before launching the website, I already hosted a few concerts in my own apartment to test out the concept. Read in this first “How… Read more
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B3: Making a marketplace: Marketing ArtRoom
Business blog 3: Learn how I built awareness for ArtRoom and generated our first booking. In the previous blog I detailed how I launched the ArtRoom website in the Netherlands in the summer of 2019. Within a few weeks we had more than 50 artists registered. I soon realized finding artists wasn’t the problem –… Read more
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B2: How I founded ArtRoom
Business blog 2: Learn how I built up ArtRoom from an idea to a working website. One intimate concert in my classmates’ apartment, sitting on the floor, sipping wine with my best friends, inspired me to create ArtRoom (read more in B1). My father soon confirmed there was market potential in the Netherlands, so what next?… Read more
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B1: Sparking the entrepreneurial dream: ArtRoom
Business blog 1: Learn what inspired me to create ArtRoom. Wednesday night, Boston, late February. Picture short, dark days accompanied by a lovely little snow storm. Luckily for me, my German classmate Marius had offered to host a “groupmuse” concert. As a music lover, daughter of two musicians and amateur piano player, I was excited… Read more
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